I've done a few bits a pieces of directing before,  notably for Maynards Bassets, but this was my first proper directing job for a 4 minute music video. I conceived and storyboarded the video -  imagine a Scooby Doo meets Yellow Submarine psychedelic adventure featuring the band visiting various locations and meeting a whole host of silly characters.

worked with Julien Becquer and the awesome team at Feed Me Light, working intensively to create the video. It was a super intense period where I created over 200 illustrations in 3 weeks as well as directing the video with Julien and his amazing animation team.

So many amazing people were involved in the project and it was a real team effort to get it done. Huge thank you to Helen Parker and Everyone Agency for your support and guidance, Julien Becquer and everyone at Feed Me Light for putting together an amazing animation team and all their hard work. I'm hoping this is the first of many directing projects


Director: Rob Flowers
Animation Director: Julien Becquer

Production Company: Everyone Agency Ltd
Executive Producer: Helen Parker
Producer: Gemma Jones

Animation Creative Studio: Feed Me Light
Feed Me Light Executive Producer: Ryan Goodwin-Smith
Feed Me Light Creative Director: Denis Bodart
Feed Me Light Producers: Thierry Levy

Production Assistant: Mark Mullan

Music: Kaiser Chiefs
Record Label: Polydor c/o Universal
Music Commissioner: Marco Grey @ Universal

Illustration Designs: Rob Flowers
2D Animatic: Julien Becquer
Animation: Julien Becquer, Reg Isaac, Conor Ryan
Compositing: Denis Bouyer